About 365 Challenge

A simple annual target. A full year to reach it.

365 Challenge is a free, year-long fitness challenge for people who use Strava. It started in 2016 as a challenge between friends and rewards consistent movement over a full year — not daily streaks. Compatible with Strava, it turns the activities you already record into points, progress and friendly group competition. The aim: reach 365 points by the end of the year.

How to play

A year in six steps.

01

Create your free account

Sign up at 365challenge.org and verify your email. There is no paid tier, no subscription and no card required.

02

Connect Strava

Authorise 365 to read your Strava activities so they import automatically and your points are calculated for you.

03

Record activities as you normally would

Run, walk, ride, swim, train or play. Record on Strava as usual and eligible activities are imported and scored for you. You can also add manual activities inside 365.

04

Earn points from four sources

Your score combines active days, activity points (distance and duration), monthly challenges and optional diamond bonuses. Everything counts towards one total.

05

Track your progress on the dashboard

Watch your yearly total climb towards 365. Your dashboard shows active days, points by month, the current monthly challenge and any diamonds you can aim for.

06

Join a group and stay consistent

Create or join a group for a private leaderboard with friends, family or club mates. Consistency over the year beats short bursts — missing a day never resets your progress.

Scoring

How points add up.

Your goal is to reach 365 points between 1 January and 31 December 2026. The scoring model rewards consistency first, then adds points for effort, monthly challenges and optional bonuses.

Active days +1 point per active day (20+ recorded minutes), capped at 12 per month
Activity points Distance and duration points for running, walking, cycling, swimming, workouts and games
Monthly challenges A themed bonus challenge each month, worth up to 10 points
Diamonds Optional one-off bonus challenges worth 5 points each, all year
Running earns 0.5 pts/km, walking 0.4 pts/km, cycling 0.25 pts/km outdoors and 0.2 pts/km indoors, swimming 2 pts/km, workouts 2.5 pts/hour and games 2 pts/hour.
Want the detail? Every rate, category, monthly challenge and diamond is set out in full in the official rules.
Read the full rules

Who it's for

Built for anyone who moves.

Because 365 rewards consistency across a whole year, it works for a broad mix of people — not just one type of athlete. Small regular efforts add up.

Runners & walkers

Runs and walks earn distance points, with hikes counting as active days too.

Cyclists

Outdoor and indoor rides both earn points per kilometre, on the road or the trainer.

Gym & strength

Workouts, HIIT, weights and climbing earn points per hour.

Swimmers

Pool and open-water swims earn the highest per-kilometre rate of any activity.

Returning to fitness

No streaks and no penalties mean you can build a habit gradually, at your own pace.

Regular athletes

Hit the monthly cap early, then chase diamonds, monthly challenges and group leaderboards.

Community

Competitive, but still human.

365 has always had a broad mix of people: runners, cyclists, walkers, gym users, swimmers, people returning to fitness, and people who simply like having a reason to get out.

The leaderboard is there to make the year more engaging, not to make the challenge exclusive. The best version of 365 is the one that keeps people moving together for longer.